The right mindset for sales leaders is the belief that they can make that sale, and then do it again, according to Jeff Bajorek, Advisor and Coach to B2B Sales Leaders.

Salespeople are essential to your business success, and how they perform is key to whether you win more business, or lose it all. We chatted to Jeff Bajorek, Advisor and Coach to B2B Sales Leaders to find out the answer

Owler is announcing the growth and development of its business intelligence products to improve and accelerate your sales pipeline

We sat down with Sales Leader and Coach Jeff Bajorek to get his top prospecting tips for sales teams.

The lead nurturing process is the sales tactics and marketing strategies companies use to establish a genuine connection with leads throughout the sales funnel. A lead nurturing strategy strives to achieve this with interesting and insightful information that amplifies brand awareness and solidifies trust.

You may have heard that customer acquisition is more expensive than customer retention. While both are important to your business, boosting your customer retention rate offers more long-term value.

Marketing intelligence refers to data that marketing teams use to improve their decision-making process and guide their marketing efforts. Marketing intelligence is vital to organizations because it deepens their market understanding. When marketers gather intelligence, they’re examining their competitors, product performance, consumer base, the state of the industry, and more.

As you begin to build your sales practices, you’ll eventually reach a fork in the road: move forward with an inbound sales strategy or take the outbound sales approach? Though they appear similar, there is a subtle yet essential difference between inbound and outbound sales — and that is who initiates the sales process.